Lawrence Busse

Lawrence (Larry) Busse, award-winning broadcaster and consummate outdoorsman, passed away peacefully surrounded by the love of his family and friends after a long battle with Progressive Supranuclear Palsy (PSP).  Despite the challenges he faced during his illness, Larry showed incredible strength and maintained his sense of humor throughout.  He was beloved by all who knew him for his warm nature and generous spirit. He will be remembered as a husband, father, grandfather, friend, mentor, and a fun-loving individual who could effortlessly bring a smile to anyone's face. Larry had an exceptional ability to connect with people, and his genuine interest in others endeared him to everyone he encountered.

Born in Birchwood Wisconsin in 1936, Larry’s “happy place” was anywhere outside, spending countless hours on the water or walking in the woods.  Boating, fishing, and hunting were among his favorite hobbies.  Summers on the boat, often with family and friends, included adventurers around the Great Lakes, while fall led to hunting in Northern Wisconsin at “the cabin” he built for family and friends in Birchwood.  He and Caryl fulfilled a lifetime dream when they completed the Great Loop on the Prime Time in 2013.  He also enjoyed working with friends and fellow boaters to restore the lighthouses at the Green Bay Yacht Club.  His love of the outdoors is one of the many gifts he has passed on to his children and grandchildren.

One of Larry's proudest accomplishments is the community of friends and colleagues he built over his career in broadcasting.  It all began 1961 when he joined WBAY-TV as the Farm Director, reporting on-air each day.  His dedication and talent soon led him to new opportunities as he joined the sales department of WLUK-TV in 1965. This marked the start of a remarkable 19-year tenure with the Post Corporation. During his time with the Post Corporation, Larry managed television stations across various cities including Marquette, Michigan, Rochester, New York, Green Bay (WLUK-TV), and Eau Claire (WEAU-TV), as well as sister stations WAYY-AM and WAXX-FM. In recognition of his exemplary leadership and contributions to the industry, Larry served on the Board of Directors of both the Michigan and New York State Broadcasters Associations. Additionally, he was also a valued member of the National Association of Broadcasters Small Market Advisory Committee.  In 1984, Larry assumed the role of President at Gillett Communications after it acquired the Post Corporation stations. Holding this position until 1998, he continued to make significant contributions to the broadcasting field. Notably, during this time, Larry established Busse Broadcasting and served as its President from 1987 to 1998.  He was deeply honored when he was elected to the Wisconsin Broadcasters Hall of Fame for his remarkable contributions to the industry.

Above all else, Larry cherished his loved ones and found joy in their presence. He is survived by his loving spouse, Caryl (Wittmann) Busse, who stood by his side throughout their journey together. He also leaves behind his daughter Kathy Alexander and son-in-law Michael Alexander, his son Larry Busse and daughter-in-law Heather Busse, his daughter Sue Busse; his grandchildren Larry Busse, Chloe Alexander, Millie Busse, Nicholas Busse; sister Gladys Daniels and brother-in-law Bernie; brother Norman Busse and sister-in-law Judy; brother Earl Busse; brothers-in-law Jim Wervey and Jerry Brown; and several nieces and nephews.  He is preceded in death by his father George Busse and his mother Mildred (Campbell) Busse and sisters Eva Brown and Jeanette Wervey.

Larry Busse's legacy lives on through the impact he has had on countless individuals, both personally and professionally. He will be remembered as a man of integrity, humility, and good humor. His warm smile and attentive listening ear will forever remain in the hearts of those who had the privilege of knowing him.

A special thank you to the staff of Unity Hospice, especially those who cared for Larry at the Meng Hospice Residence, as well as his in-home care givers.   

Visitation will be held at Nicolet Memorial Gardens Mausoleum (2770 Bay Settlement Road, Green Bay), Saturday, October 21, from 9:30 AM until the time of the service at 11 AM.  A luncheon will follow at The Rite Place (1580 Bellevue Street, Green Bay). 

In lieu of flowers, donations can be made in memory of Larry Busse to CurePSP (PSP.org), Unity Hospice (unityhospice.org/donate), or the Howe Elementary Community School (checks can be sent to 525 S Madison Street, Green Bay, WI 54301).